We’re only writing this so we don’t get fined.

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All deflated balls jokes and Marshawn Lynch quotes aside, last night was a heck of a football game. Superbowl XLIX (49) – the last to feature roman numerals, came down to the final play of the game. Not exactly the way either team had planned, but intense nonetheless, and that was just half of the […]

#Skeletakover

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BREAKING NEWS: If you’re on twitter today you may have noticed something popping up in your feed. And no, we’re not talking about #CyberMonday deals.   Today, Honda was hacked by of all people, Skeletor – enemy of the kids action figure He-Man.   Since this morning, the master of the universe, internet and now […]

Back to School, Back to School

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  Many people said goodbye to the summer yesterday, and hello to a new school year today! And this means Instagram, Facebook and Twitter have been trending with #backtoschool & #firstdayofschool posts and pictures of kids sporting their new hip clothes, sneakers and backpacks.   Here are some ‘Back to School’ marketing tips and tricks. […]

Watching/Tweeting the #Emmy’s

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Last night, television’s biggest night took center stage in Hollywood, but also took over more than just one screen in most homes. With one hand on the remote, and the other scrolling through feeds on smartphones and tablets, Canadians watching and tweeting about their favourite shows generated 85 million impressions involving the Emmy’s. While the […]

Graphics Interchange Format

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There’s something fascinating, almost therapeutic, about watching Graphics Interchange Formats. I don’t know whether it’s the short looping nature of that small little choppy image that relates to our ever diminishing attention span or the fact that we find it funny that someone can relate a 3-5 second clip to basically anything we do on a […]