#PopUpPerrier Takes Over Toronto


  Perrier popped up all over Toronto this week bringing the refreshingly unique spirit across the city.  Perrier ladies scootered along Queen West and the Fashion District delivering Perrier to thirsty city dwellers.     Wednesday night, the Burroughes Building transformed into a sea of green and the official #PopUpPerrier party started carrying through till Friday […]

Rev Rolls Up

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Even though the Digital Dreams Festival took place just over a week ago, we’re sure those in attendance are still feeling the rush of the slush. Look out 7-Eleven. Rev, by Bacardi, is stealing your thunder. The delicious blue drink that we can all admit to sipping on at least a few times each summer, […]

Pulp&Fiber Presents Film Fashion F1

Film Fashion F1 is an experiential event that was launched by P+F and ViaGP in the fall of 2009. Since it’s inception we have gone on to produce 4 more events that fuse together the style and culture of film and fashion, with the exhilarating energy of Formula 1. Offering more than a red carpet […]