Hello, Ello

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There’s a new kid on social media block: say hello to Ello. Ello is a “simple, beautiful, and ad-free social network created by a small group of artists and designers” which was originally created as a private network but, due to popularity, is now opening up to the public. They like to harp on that […]

Watching/Tweeting the #Emmy’s

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Last night, television’s biggest night took center stage in Hollywood, but also took over more than just one screen in most homes. With one hand on the remote, and the other scrolling through feeds on smartphones and tablets, Canadians watching and tweeting about their favourite shows generated 85 million impressions involving the Emmy’s. While the […]

Social Media Day 2014

Social Media Day - 2014

Monday marked the 5th annual Social Media Day, initiated by Mashable “as a way to recognize the digital revolution happening right before our eyes.” With the average person spending 1/4 of their time on social media each and every day, that’s 1,095 hours spent on social media EACH YEAR, no wonder there has been a day dedicated to […]

#WorldCup #Happening

World Cup Trophy

It’s an event the world waits for every four years. And although it’s the 32 teams on the pitch everyone cheers for, they aren’t the only ones competing during the World Cup. The “Beautiful Branded Game” as Fast Company so aptly dubbed it also features a battle for consumer attention leading up to, and throughout […]

Facebook Pursues Innovation

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Facebook, a social company that has been widely known for bringing social media into the mainstream across generations and the world has been investing financially in the future of technology as a whole. So far this year, the company acquired the following emerging technologies for considerable financial investment. WhatsApp, a cross-platform mobile messaging app which allows you to exchange […]