My Last Wish: The App

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First, we have Instagram, cornering the market on the “photography” focused (and in a lot of cases, the extremely vain) smart phone user.  Since then, and previous to that, other apps have been created to help with everything from cooking, to shopping, to picking up women and gauging the intensity of a fart. So, what’s […]

Stripping & Social Media

stussy-strip-for-likes took a look at an ad campaign that was launched by Stüssy, a sportswear company, and created by an Amsterdam based advertising company. The campaign aims to encourage the brand’s fans to click “Like” on their Facebook page and take a look at their Spring/Summer 2012 line. Stüssy has notified their audience that they […]

What’s Old Is New Again


So, there’s this new obsession with the seniors on the internet. Betty White recently joined the wonderful world of Twitter, and with only three tweets, she’s gained more than 135,000 followers (and counting!) in less than 24 hours. Maybe it’s because of the many adorable video’s staring seniors that have recently been posted to the […]

Why Your Company Needs A Social Media Presence


Social media has taken over. There are over 750 million people using Facebook and over 170 million people using Twitter. Those are just a few of the many popular social media platforms people are utilizing today. So, what can social media do for your business? Social media allows you to increase your reputation as a […]

SXSW: Social Media Mania


On Friday, March 9th, tens of thousands flocked to Texas to take part in South by Southwest. The nine-day festival, celebrating music, film and interactive technologies, takes place annually, and has been running for nearly twenty-five years. Although the music is often considered to be the central attraction, we at P&F are particularly interested in […]