The Royal Few

New and exclusive social media platform set to launch in North America this June.

Customer-Generated Branding sees spike in sales

Packaging Designed by Customers A Dog’s Life founder Todd Thedinga puts photos of customers’ pets on his product packaging. “Help me get on some dog treats,” read the entreaty onTwitter. The author promised “puppy kisses” in exchange for votes. The Twitter account belongs to Phineas, a Shiba Inu puppy. In March, Phineas’s owners, Sal and Noelle […]

Social Media Middlemen: The Missing Link Between Brands and Consumers

Are you just one lonely person preaching/spreading your company message via Social Media? Does every one in your company know what your are doing? Tom has outlined a couple steps on getting your middlemen setup to leverage your marketing strategy. Next time you’re out running some errands, give this simple experiment a try.  Visit a […]

Six Social Media Sins

Social media are not intended for you to syndicate your corporate message. Social media are here to facilitate open and honest dialogue with other individuals. If you are not open and honest, no one will want to engage with you, just as in nondigital life. When using social media to promote your business, avoid making […]

YouTube Reaches 14.6 Billion Videos Watched for May

U.S. comScore video metrix stats are out today,with the number of video viewers rebounding in the month of May. According to the web metrics company, 183 million U.S. Internet users watched online video during the month compared to 178 million in April. ComScore reports that YouTube saw record viewership in May with an all-time high of 14.6 […]