What does it mean to be Digital?

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I will admit that even when I was thinking about writing this I already knew this would be a contentious topic – but then again that’s the whole point of writing non? 😉 So let’s skip to the point here: What does it mean to be Digital in this day and age? I see a […]

Strategy Meets Santa

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As the big day (aka Christmas) approaches, we’ve all had our fill of happy holiday marketing hoopla from the secular ads, to all inclusive ads, to the brands reinventing Santa Claus and so on. By 2013 Marketers have tried it all, including the Naughty or nice barometers and quizzes assessing your social profiles.   As […]