Top Four Best of Moments for SXSW Interactive Festival

South by Southwest 2014

  South by Southwest Festival (SXSW) kicked off last Friday in Austin, Texas and runs until March 16th, 2014. The festival focuses on and showcase up and coming Film, Music and Interactive trends. SXSW is music’s leading industry event. The festival allows participants to experience what the future of music has in store for it’s […]

Art, Copy, Code

Art Copy Code

Art, Copy, Code is Google project that launched at SXSW in Austin this year. It’s a series of projects and brand stories about the current creative revolution, driven by art, copy, and code. The film below shows experiments in ads, apps, social, and mobile that are reimagining advertising’s future. Screenshots in this post are from when I watched […]

SXSW: Social Media Mania


On Friday, March 9th, tens of thousands flocked to Texas to take part in South by Southwest. The nine-day festival, celebrating music, film and interactive technologies, takes place annually, and has been running for nearly twenty-five years. Although the music is often considered to be the central attraction, we at P&F are particularly interested in […]