META 2014 holds the future of Experiential Marketing

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    Last night marked the launch of META, Ryerson University’s annual art exhibition displaying the creative works of emerging new media artists in Toronto.  New media is a form of art that is blended with advancing mediums. It is an organic method of  implementing new ways of innovation, creating images and forming social networks. […]

Is there still a place for Print Media in a Digital World?

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There have been many discussions to whether or not there is a foreseeable death sentence for print media, in the up and coming future.  Will we all be completely  converting to digital mediums for things we’ve relied on paper for, in our day to day lives? Or, are people just succumbing to the mindset of […]

Predictions for the New Year: Part One

With a new year in our sights, it’s the time of year to lay down some predictions about what 2014 holds for our social and digital worlds. At Community we like to think we’ve got our ears to the pavement. Check back next week for more of our predictions. Niche Networks It’s hard to believe […]

Facebook Launches Trends- Homage to Twitter?

Facebook ads trends a la Twitter via @communityagency

In a move to build the foundation for yet another ad product, Facebook launched Trends. The groundwork for Facebook trends was set out 2 months ago after the implantation of hashtag functionality. On August 7th, a Facebook rep told Mashable “Today we started running a small test that displays topics trending on Facebook. It is […]

NIKE PHOTOiD

nike air max instagram

Today we came across this cool new shoe customization tool from Nike called NIKE PHOTOiD. Powered by Instagram, it allows you to use your favourite Instagram moments to create a new pair of shoes. You sign in with Instagram, pick one of three shoe styles, then customize the colour palette based on your own photo. Once the colours are finalized, […]